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 BCC International provides professional consulting services in the field of sales and marketing in combination with increasing your overall efficiency and cutting costs. Our objective is to significantly increase your bottom line with proven sales and marketing techniques, honed as successful managers in local and global markets. |
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From Research to (Export) Marketing Plan - Choose and substantiate target markets - Select an entry strategy (agents, distributors, reps) - Determine your competitiveness - Analyze your financing capabilties - Promote your product and services - Get your product or service to the market - Prepare your (export) marketing plan Implementation of Agreed Upon Objectives - Commitment to objectives - Prepare activity plan (who, what, when) - Regular meetings with the sales and/or export team - Involve other departments - Monitor and show success - Train people for international business - Revise objectives North American and International Business Development - Lead generation – cold calls - Follow-up campaigns (Phone, E-mail, Mailing) - Integration of leads in contact management systems - Identification of best possible leads - Appointment setting - Marketing/trade show follow-ups - Client acquisitions Sales and Marketing Management (Including Export Management) - Act as (export) manager on contract - Implement (export) marketing strategy - Ensure that all departments are aware of requirements - Take active part in management team - Visit trade shows, agents and customers - Prepare contracts - Work on communications mix - Train personnel and select full time sales and marketing people Communications Services - Advertising (product leaflets, website, CD-Rom, technical documentation, magazine advertising, copywriting, videos and more) - Competitive printing - any size of order - Direct mailing and fulfillment - Four major languages (English, French, Spanish, German) - Trade shows and exhibitions - Sales promotions and incentives - Public relations E-Marketing - Define objectives of your web site - Prepare a detailed project plan - Web site development, e-commerce, intranet and extranet applications - New media presentations - Web site ranking and statistical analysis - Flexible hosting services - Personalized mass e-mail campaigns Executive Search - Analysis of objectives - Create job specifications - Placement of ads (print and internet) - Screening of candidates - Presentation of ideal candidates - Contracts |
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